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Guidance on how to prepare a research proposal on: WHAT IS A GOOD BUSINESS
Students who wish to do their research on this topic should consider at least the following issues/questions before formulating the hypothesis or thesis they intend to confirm or prove/disprove:
i) Are business quality and management quality separable? ii) Which indicators are better to assess both qualities? iii) Are good industries a pre-condition for a good business? iv) Is good governance synonymous with good business? v) Is there a trade-off between fat margins and sales growth? vi) Are monopolies better than competitive businesses? vii) Are cash-rich businesses better than highly leveraged businesses? viii) Is customer satisfaction a measure of business quality? ix) Are cheap companies a good business? x) Do stock markets value business quality?
Before you begin please check online encyclopaedias like http://en.wikipedia.org/wiki/Main_Page and http://investopedia.com/ searching the questions above and the following key words: Business quality, stock ratings, management efficiency, customer satisfaction, good business, business profitability, Warren Buffett, opportunity spotting.
Also, read the following basic references: Business Profitability - 10 Ways To Boost Seeing the Big Picture:
The Influence of Industry, Diversification, and Business Strategy on
Performance [PDF] Is performance driven by industry- or firm-specific factors? A ...
After completing the above, please email to me your draft research plan with a maximum of 2 pages and the following headings: I – Introduction II – Description III – Thesis IV – Methodology
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